KPIs on MYLES — Strategy & Innovation Consultinghttps://myles-innovation.com/tags/kpis/Recent content in KPIs on MYLES — Strategy & Innovation ConsultingHugoenSun, 15 Mar 2026 00:00:00 +0100Innovation Metrics: Measuring What Matters Beyond Patent Countshttps://myles-innovation.com/blog/innovation-metrics-measurement/Sun, 15 Mar 2026 00:00:00 +0100https://myles-innovation.com/blog/innovation-metrics-measurement/<h2 id="the-vanity-metric-trap">The Vanity Metric Trap</h2> <p>How does your company measure innovation? If your answer includes patent counts, R&amp;D spending as a percentage of revenue, number of ideas generated, or percentage of revenue from &ldquo;new&rdquo; products, you are measuring innovation theater — the appearance of innovation activity — rather than innovation effectiveness.</p> <p>These metrics are everywhere. Boards love them. Annual reports feature them. Innovation consultants benchmark against them. And they are, at best, weakly correlated with actual innovation outcomes.</p>