https://myles-innovation.com/tags/frameworks/Recent content in Frameworks on MYLES — Strategy & Innovation ConsultingHugoenSun, 15 Mar 2026 00:00:00 +0100https://myles-innovation.com/blog/product-strategy-frameworks/Sun, 15 Mar 2026 00:00:00 +0100https://myles-innovation.com/blog/product-strategy-frameworks/<h2 id="the-framework-problem">The Framework Problem</h2> <p>Enterprise product leaders are not short of frameworks. They are drowning in them. Porter&rsquo;s Five Forces. Blue Ocean Strategy. Lean Startup. Design Thinking. Jobs to Be Done. The JTBD Growth Strategy Matrix. Each comes with its own books, consultants, certifications, and promises.</p> <p>The result is not clarity but confusion. Product teams cherry-pick elements from multiple frameworks without understanding their underlying assumptions. They apply startup methodologies to enterprise contexts. They use competitive analysis tools to answer customer needs questions. And they wonder why their product strategies produce middling results.</p>