Pages on MYLES — Strategy & Innovation Consulting

Start Here: Your Guide to Customer-Centric Innovation

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You’re here because innovation isn’t working the way it should.

Maybe your product roadmap is full of features no one asked for. Maybe your last “innovation sprint” produced 200 Post-It notes and zero new products. Maybe you’re watching competitors eat your margin while your R&D team debates incremental improvements.

You’re not alone. 72% of innovation projects fail — not because teams lack creativity, but because they’re solving the wrong problems.

About MYLES

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A specialised consultancy for strategic innovation.

MYLES works for innovators who discover, create and deliver measurable value. We uncover true customer needs, quantify value-creation potential and develop growth strategies that deliver predictable success. We turn insights into action.

We are not a general consulting firm that dabbles in innovation. We specialise exclusively in Outcome-Driven Innovation (ODI) and Jobs-to-be-Done (JTBD) — a methodology with an 86% product success rate, documented by Anthony W. Ulwick across 30+ years and 1,000+ innovation projects (roughly five times the industry average).

Contact

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Let’s Talk Innovation

Book a free 30-minute discovery call to discuss your innovation challenges. We’ll explore your situation, identify opportunities, and determine if ODI is the right approach for your team.

Book a Discovery Call

Schedule a time that works for you. The call is free, confidential, and comes with no strings attached.

Direct Contact

Email: office@myles-innovation.com

Phone: +43 681 844 90 612

Office

MYLES Strategy & Innovation GmbH Gusshausstrasse 18/1A 1040 Vienna, Austria

Imprint

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Imprint (Impressum)

Information pursuant to § 5 ECG and § 25 MedienG

Company

MYLES Strategy & Innovation GmbH Gusshausstrasse 18/1A 1040 Vienna, Austria

Contact

Email: office@myles-innovation.com Phone: +43 681 844 90 612

Company Details

Company Register: FN 596265 k Commercial Court: Handelsgericht Wien UID: ATU79169427

Managing Director

Martin Pattera

Regulatory Authority

Magistratisches Bezirksamt des IV. Bezirkes

Purpose

Innovation consulting, management consulting, and training services.

Disclaimer

No liability or guarantee is assumed for the topicality, correctness and completeness of the information provided. The same applies to all other websites to which reference is made by means of a hyperlink. MYLES Strategy & Innovation GmbH is not responsible for the content of websites reached via such links. We reserve the right to make changes or additions to the information provided.

Our Approach

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Outcome-Driven Innovation

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Privacy Policy

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Privacy Policy

MYLES Strategy & Innovation GmbH Gusshausstrasse 18/1A, 1040 Vienna, Austria

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Terms of Use

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Terms of Use

MYLES Strategy & Innovation GmbH Gußhausstraße 18/1A, 1040 Vienna, Austria

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